Baskin-Robbins plans to open 100 of its Northeastern franchise locations in combination with Dunkin' Donuts stores by summer's end. The investment is estimated to be worth $15 to $17 million. More than 60 multi-branded locations have already opened, with the majority in New England. At the official launch April 30, local residents in New England can stop by a participating Baskin-Robbins for a free scoop of ice cream.
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"Most are the stores are retrofitted, in existing Dunkin' Donuts locations, and others have and will be built from the ground up," Debra Newton, spokesperson for Baskin-Robbins
The Baskin-Robbins and Dunkin' Donuts brands are part of Allied Domecq Quick Service Restaurants, Randolph, MA.