2/24/2004 01:18:14 PM|||Scott Lewis|||Van Zandt announce the creation of the Underground Garage Battle of the Bands,
a national competition that will seek out up-and-coming garage bands from
across the country and provide hopeful musicians with a chance to catch their
big break. Famous for buzz-generating performances on stage and off, Little
Steven has joined forces with another best in class performer, Dunkin' Donuts,
the country's leading purveyor of coffee, to emphasize the importance of rock
'n roll music to American culture; together they seek to discover and reward
the country's most talented garage bands. Finalists in the competition will
perform against one another in 10 battle of the bands events; winning bands
will vie for a chance to perform on the Dunkin' Donuts main stage at a major
"Underground Garage" festival planned for this summer.
"Dunkin' Donuts support for the Underground Garage makes events like this
possible," said Van Zandt. "The 'Underground Garage Battle of the Bands' will
go a long way in helping us continue our mission to bring the coolest music in
the world to a whole new generation, and it's just the beginning. Welcome to
the rock 'n' roll revolution."
The competition is an extension of "Little Steven's Underground Garage"
radio show. Expanding quickly in the nearly two years since its inception,
the internationally-syndicated weekly show is widely credited with bringing
excitement and personality back to radio, and a growing audience back to rock
'n' roll. "Underground Garage" delivers a mix of classic and contemporary
garage rock from the Ramones, the White Stripes, Jet, and the Yardbirds, to
the Donnas, the Kinks, the Hives, the Killer Barbies, the Boss Martians, and
more.
"Dunkin' Donuts is proud to support Little Steven in his passion to help
reawaken rock 'n roll," said John Gilbert, Vice President of Marketing,
Dunkin' Donuts. "As a company, Dunkin' Donuts represents many of the same
unpretentious and authentic characteristics of good old rock 'n roll that we
celebrate with this effort. It's a great time in music to support garage bands
and we are excited to be a part of the movement."
Jump|||110512561413499912|||Dunkin' Donuts and Little Steven Brew Up The 'Underground Garage Battle Of The Bands' to Discover America's Best Garage Acts