Good morning DD Lovers-
I spoke with the PR Director for the AMA Boston chapter this morning and she informed they are having an event around Dunkin’ Donuts coming up next month. It looks like a pretty cool event with a great opportunity to hear about Dunkin’ Donuts marketing, PR and brand management directly from Dunkin’ Donuts themselves.
Here is the info on the event. I would love for someone in the Boston area to write a short synopsis of the event and what they thought of Dunkin’ Donuts struggles and future strategies. If someone from the Boston area would be willing to do this, DunkinDonutsTalk.com would be willing to pick up their attendance fee.
Date: October 19, 2005
Time: 6:00 pm – 8:00 pm
Location: Fisher College, 118 Beacon St, Boston
Cost: $29 AMA members/ $59 non-members/ $19 students
Name of Event: Dunkin Donuts and Brand Management
Description: AMA Boston is proud to bring Ruth Swanson, Brand Manager of Sales Promotion for Dunkin’ Donuts Brand to speak about the perks of promoting a national brand as well as the challenges of selling coffee in a saturated market. In 1950, the first Dunkin’ Donuts shop opened in Quincy, Massachusetts. Dunkin’ Donuts licensed the first of many franchises in 1955. Today Dunkin’ Donuts is the world’s largest coffee and baked goods chain, serving more than 2.7 million customers per day at over 6,000 Dunkin’ Donuts worldwide. Hear first-hand how Dunkin’ Donuts went from a local coffee shop to a globally recognized brand.
Sponsor: AMA
Additional Info: http://www.amaboston.org/html/Events_50.htm
Good afternoon fellow Dunkin’ Donuts lovers. I got an email last week from a long time Dunkin’ Donuts lover who is looking for a large Dunkin’ Donuts mug from about 1984. She had been looking for one on eBay, but she hasn’t been able to find it.
She describes the mug as: 1984 [possibly] “big one coffee mug.”
If anyone can help her track this item down, please post a comment where she can find it or email me and I’ll pass the information along to her. Hopefully someone in the DD community out there can help!
I received another email this week from a long time Dunkin’ Donuts lover who is looking for some information/background on this eBay item. Please take a look at it and if you have any information on the item, please post a comment.
Thanks for participating and helping other Dunkin’ Donuts lovers out!
Sally Levitt Steinberg has written a must read for the American donut lover called: The Donut Book. Her book chronicles the story of the donut down through history – everything ranging from the donut as an idea, the length and logic behind the hole in the middle of donuts and some of the history behind great donut franchies we love to visit. It’s humours at times, factual at other and all around a great read. It’s short and sweet (pun intended) and delivers what it promises.
If you’re looking for a great conversation book for your coffee table, then you’ve found the right book!
